CRM Software Report
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CRM Software Report

The Future of Customer Relationship Management Software
The leading CRM software applications are constantly evolving, impressive new contenders frequently enter the market and a few of yesterday's pretenders become tomorrow's contenders. Version 10 of The CRM Software REPORT is underway and while no predictions are being made at this point, the research for version 10 is focusing on the following areas:

  • New contenders in the software as a service (SAAS) CRM industry
  • Certain changes in the on premise CRM software market
  • A concentration of the top 3 or 4 open source CRM software products far ahead of the rest of the pack
  • An increased focus by CRM software manufacturers on vertical market and industry specific CRM solutions
  • An increase in third party application software add-on markets (with significant differences in technology, software pricing and business value propositions)
The CRM Leaders and Challengers
What's proven true in the CRM software industry over the last twenty years is that today's leaders are often not tomorrows key players. Innovation and obsolescence have always been fast moving. The recent advancements of software as a service (SAAS), hosted solutions, subscription pricing models, service oriented architectures (SOA), XML web services integration, business analytics and a move toward enterprise wide systems demonstrate how the entire industry can quickly change. CRM users constantly request more and those software publishers that consistently satisfy user demands increase market share. While the list is not exhaustive, the established leaders and several challengers are being reviewed for version 10.
CRM Leaders

CRM software Version 9 Hosted CRM Leaders

CRM software Version 9 On Premise CRM Leaders

CRM software Version 9 Open Source CRM Leaders

  • Aplicor
  • Entellium
  • RightNow
  • Siebel OnDemand
  • MS CRM
  • Onyx
  • Pivotal
  • SAP
  • Siebel
  • Anteil
  • Compiere
  • Daffodil
  • Vtiger
  • SugarCRM

CRM software Version 10 Hosted CRM Challengers

CRM software Version 10 On Premise CRM Challengers

CRM software Version 10 Open Source CRM Challengers

  • Infusion CRM
  • MS CRM
  • NetSuite
  • Salesboom
  • SAP
  • Epicor
  • Infor
  • Maximizer
  • OnContact
  • SalesLogix
  • BlueWhale
  • CentraView
  • Hipergate
  • Ohioedge
  • Open Source CRM

CRM Recommendations
The CRM Software REPORT separates the contenders from the pretenders and identifies the top rated vendors. CRM software evaluations break out key findings for each of the three primary CRM functions of Sales Force Automation (SFA), Marketing and Customer Support. Providing recommendations within the context of company size, budget, business requirements and even country provide additional perspectives that go beyond simple product comparisons. With each CRM software category, we also drill down into the most influential factors which separate great CRM systems from the rest of the pack.

CRM Compare Evaluation


What's Next in CRM?

Web 2.0
crm 2.0
CRM 2.0 & Web 2.0
We've noticed a clear and promising trend toward Web 2.0 technologies by the most forward thinking CRM application vendors. While many of these social media and collaboration tools are still in the design, development or early release phases, it's clear that CRM systems are incorporating new technologies (such as AJAX) to align themselves with several key Web 2.0 applications such as social networks, RSS syndication, wikis, blogs, podcasts, mashups, content tagging, forums and knowledge-bases. Web 2.0 and CRM promise to be a strong combination in growing customer advocacy and loyalty.
The Next CRM Smart Ideas
In our regular CRM vendor discussions, we're also being told of new capabilities which promise further product differentiation, reduced TCO (total cost of ownership) and measurable ROI (return on investment) improvements. While most of these new capabilities focus on the end user experience, several also provide significant benefits to system administrators, database administrators, help desk analysts and IT (Information Technology) support staff. Subject to our normal CRM software evaluation process and clear demonstration of ROI, we're certain many of these new enhancements will make it to version 10.


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